G2A.COM: Building The World’s Largest Digital Marketplace with Founder, Bartosz Skwarczek #86
G2A.COM; 30 million users across 180 countries makes it the world’s largest marketplace for games, gift cards, subscriptions & software.
Now a billion dollar business, built by one visionary entrepreneur: Bartosz Skwarczek.
On episode 86 of the Extrology podcast, discover how Bartosz revolutionised the competitive gaming industry and his proven formula to scale a business internationally by prioritising people and culture over profits.
As Forbes’ BrandMe CEO Award Winner, Digital Shaper Award Winner, Investor, Coach, Mentor & Public Speaker Bartosz’s episode is packed with actionable strategies for every entrepreneur to apply to their own venture; from innovative pivots to acquiring unique in-country expertise when scaling.
Lee and Bartosz discuss:
Early inspirations within Bartosz family to run your own organisation
First interests in the gaming industry, and G2A’s pivot to a marketplace route in 2014
How you go about becoming a global market leader
Ways to attract the best talent without money
Why ‘culture eats strategy for breakfast’
How the gaming and digital industries will evolve over the coming years
Links & references
Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/
https://www.linkedin.com/in/leecooperrecruiter/
Bartosz Skwarczek: https://www.linkedin.com/in/bartosz-skwarczek-37183015/
G2A.COM:
Website: https://www.g2a.com/
LinkedIn: https://www.linkedin.com/company/g2a-com/
Instagram: https://www.instagram.com/g2a_com/
Facebook: https://www.facebook.com/G2Acom
Get in touch: lee@extrology.com
Episode highlights:
“My father definitely was a role model. I could observe this entrepreneurial spirit and, very early on somehow, I realised that I wanted to have my own company some day.” - 7:30 - Bartosz Skwarczek
“Unleash the Power Within is a playbook of you as a human being. When you know those mechanisms, you can use them.” - 14:15 - Bartosz Skwarczek
“The best people aren’t working for the money, because they can get great money everywhere. They don’t want to work for you, they want to work WITH you.” - 29:00 - Bartosz Skwarczek
“Let's imagine that a junior's idea is better for the company - the President should take their idea, put it in their pocket and say, ‘Hey junior, I love your idea. Let's do it’. It takes courage, but it’s why juniors can grow and believe in the company.” - 37:40 - Bartosz Skwarczek
“The digital industry is very open. There are over 3 billion people playing video games. So half of the planet is playing different kinds of games on different platforms. In every home, there is somebody who is playing.” - 48:10 - Bartosz Skwarczek
Extrology is sponsored by Progresso Talent Partners who for more than 25 years have successfully delivered interim and permanent leadership talent to transform businesses and to hire the talent you need to enable your business to thrive: https://www.progressotalent.com/